OUR STORY
Basosi was founded on the belief that we can all create more with less, and to help make the responsible choice an easy one.
We are deeply committed to less — but only where less matters. With a focus on sustainability without compromise, we’ve crafted a suite of stripped down body-care products that forego what’s unnecessary without giving up what you’d expect from a luxurious bathing experience. We keep you and our planet at the forefront, always.
WHAT BASOSI MEANS TO US
Balanced composition for healthy skin pH levels.
While our bars may look like traditional soap, they are far from it — in a good way. Soap is made with a combination of a weak acid (fatty acids) and a strong base (lye), resulting in basic pH composition. While this composition allows soap to efficiently strip oils and dirt from surfaces, fabrics, and other materials, it is ultimately harmful to our skin’s slightly acidic microbiome. When used on skin, soap strips away sebum (healthy oils) and disrupts our microbiome’s naturally acidic pH levels, causing skin to become dry, flaky, and irritated.
Basosi bars are specifically formulated to be ‘biocompatible’, meaning they are the same pH level as our skin and promote a healthy, slightly acidic microbiome. This keeps skin happy, healthy, and balanced from the get-go, and promotes a simple skincare routine by eliminating the need for additional products to compensate for the damage caused by soap.
Solid bars for sustainable consumption.
Because most personal care products are primarily composed of water (up to 90%) and liquid in composition, they require packaging to contain them. The solution to eliminate the need for packaging is therefore incredibly simple: remove the water content and make the products solid. Which is exactly what we’ve done.
By creating concentrated, solid versions of traditional personal care products (effectively removing the water component), we are able to bypass the need for wasteful packaging without compromising on the ingredients that actually matter. Without the added weight of water, this also means our bars are much lighter than traditional products, allowing us to reduce emissions from transportation and shipping by up to 50%. This makes flying as a traveller easier, as well — our bars are small, light, and won’t cause a fuss at airport security.
Lastly, our solid bars also help us maintain a carbon-neutral manufacturing process. Because our bars contain about 90% less water content than traditional hair or body products, we use significantly less energy to heat, mix, and manufacture our bars for the exact same output.
Simple ingredients make for a simple routine.
Our bars are carefully formulated with simple ingredients and natural actives that compliment your skin to keep it healthy and happy. Our bars forego common harmful additives and are instead made with simple, minimal ingredients that help keep skin more hydrated, less irritated, and naturally smoother.
Not only is this beneficial for your skin’s health, it also promotes a simple hair and body care routine. Because we carefully avoid harmful ingredients that make skin dry, flaky, and irritated, additional ‘hydrating’ products to retroactively make up for this harm (like body lotions and moisturizers) may not be needed.